Bionutrec is a Colombian laboratory specialized in the manufacture of probiotic supplements and functional foods for human consumption. Bionutrec is a brand of probiotics that takes care of its consumers.
Why are probiotics necessary? Probiotics are live microorganisms, which help improve and maintain the health of human body. The alteration of this microbiota has very important consequences for people's health. These alterations tend to be very frequent in today's life, especially due to unhealthy diets and lifestyles.
Their ability to translate my requirements into reality was impressive. The team was incomparable, responsible, and dedicated to providing optimal solutions that helped the client to succeed. They were clever in understanding the requirements and turned them into reality.
Ihor's work was unbeatable. I remember him as a great human being, responsible, fulfilled, and always willing to provide solutions for my benefit.
In every project, we divide workstreams and determine milestones. Then we identify competencies needed to fulfill the tasks, calculate the work time of each expert, and approve everything with the client. After signing the contract, we allocate a separate team for the project. The project manager directs and supervises the process; he is the contact point for the client.
It wasn’t our first time collaborating with K2 Digital Agency, and we were excited to work together again on the Bionutrec project. We’ve started the collaborative process with the kick-off meeting to define the primary goals and requirements of the project. We’ve determined the main pain points of the business and discussed the tasks at hand.
The client wanted to upgrade the company’s website design, and they were very particular in choosing between different options. The client wanted to incorporate animation and motion into the design to guide a user visually through the information on the page. At the same time, any added movement needed to be minimalistic to suit the healthcare industry style of design and make the company look professional.
The client also had a very particular wish for user management and user logic systems. It was vital to incorporate Facebook and Google SSO, while simultaneously having internal logic in user profile pages.
After we’ve agreed with the client on the details, we’ve dedicated a team of a product manager, a designer, a developer, and a QA tester to take on the project.
We’ve built a site map that visualizes all the web pages the website would have and sections that are related to each other. Our team provided the client with a UX design, and after all logical parts were approved, we moved to work on the visual part.
Our designer picked fonts and colors that worked well for the company’s brand. With this and the help of references, we were able to create a UI design custom-tailored to the client’s taste and requirements.
We’ve also created lottie animations that made the website look more lively but still preserved the minimalistic aesthetic of the website overall. Our designer also made sure the motion symbols visually are associated with the topic of health and healthcare.
The website was built on the Webflow platform. Our developer also integrated a CMS system and created a template for future use. This had solved the problem of always needing a developer to make changes to the website even after its completion. With Webflow and CMS that we introduced into the project, the client will be able to make future changes to webpages by themselves, having complete autonomy after the project completion.
All webpages are optimized to work well and perform without a hitch on all display sizes and resolutions, from mobile screens to 4K monitors.
There were several integrations our team provided to widen the website’s functionality. We’ve added Mailchimp services for email marketing: managing mailing lists and creating email marketing campaigns. We’ve integrated the subscription form for customers to leave their contact information and be able to stay in touch with the company.
We’ve incorporated SSO for users to be able to authorize with both Facebook and Google since it was essential to the client’s request.
We were so grateful for the opportunity to work on such a challenging project, and our team couldn’t be more proud of the results we’ve accomplished.
Communicating with the client was always such a pleasure, and the complex task they provided turned out very rewarding!